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1、ORIENTATION THE KEY BUSINESS TRENDS Trend: The Flattening of Organizational Frameworks “The flatter, the leaner.” “Businesses vary in size.” Self-employed Small or medium Large Multi-national Adj. Shamrock Organization Core workers Self- employed Flexible labor For the company Advantages I
2、t saves money More flexible Disadvantages Not much staff loyalty No in-house style For the core workers Advantages High salaries Generous benefits Disadvantages Long hours Lots of pressure For self-employed Advantages Flexible life-style Work for lots of people Disadvantages No steady
3、 income Work for lots of people For labor force Advantages Not many Disadvantages Many Accounting Keeping financial records Bookkeeping is a really common-sense way. Accounting Recording income and expenditure outgoings cover the outgoings Accounting Valuing assets and liabilities and so on
4、Accounting is the language of business. Accounting Financial Accounting Managerial Accounting Cost Accounting Tax Accounting Creative Accounting Auditing (inspection and evaluation of accounts by a second set of accountants) Accountant A professionally trained person whose job is to keep and check t
5、he financial records of an organization, or to advise people on income, spending, tax, etc. Im in accounts. CFO Chief Financial Officer Financial Decisions of Households You have started to save for the future and all of your savings are in a bank account. Should you invest in mutual funds? What
6、 kind of mutual funds? Financial Decisions of Households You have decided to get an apartment. Should you buy it or lease it? Financial Decisions of Households You are thinking about starting your own restaurant. Is it worth doing? How much money do you need to start? Where can you get the mon
7、ey? Financial Decisions of Households Consumption and saving decisions Investment decisions Financing decisions Risk-management decisions You are risk-taking, or risk-averse? To be short term player or buy-and- hold? Where is PE? How is it used? To rent or to buy? Thats a question. What ha
8、ppens to money? To raise, make, save, spend, or invest? How would you select mutual funds? Financial Decisions of Households Investment Consumption Consumption Saving Saving Saving Insurance Investment 2 --------------------- Consumption 4 --------------------- Saving 4 ---------------------- Insu
9、rance 1 Investment 3 --------------------- Consumption 5 --------------------- Saving 2 ---------------------- Insurance 1 CFO is in charge of the financial planning of firms. Company Structure Board of Directors with of Chairman (GB) or President (US) CEO (US) or MD (GB) Company Structure Bo
10、ard of Directors with of Chairman (GB) or President (US) MD (GB) or CEO (US) Production Marketing Finance CFO R & D HR Accounting Financial Management “雙軌制”公司結構 選自 頂級財務總監(jiān) Board of Directors with of Chairman (GB) or President (US) CEO CFO 所有者監(jiān)督和功能性支持 相互配合和支持 Marketing, R&D, production, HR F
11、inancial management Finance is the study of how to allocate scarce resource ---money--- over time. What is money? Organization Self-employed, freelancer, sole trader partnership: There are no shareholders in the organization apart from us, the partners. A lot of professional people like lawye
12、rs, architecture, accountants and so on, work in partnerships. Organization Limited liability “Im the MD and main shareholder of a small electronics company in Scotland called Advanced Components Ltd. Ltd means limited company. The other shareholders and I have limited liability: we do not have
13、 to use our personal property, such as a house or car, to pay the companys debts.” Organization PLC “Im the CEO of a company called Megaco PLC. PLC means public limited company, so anybody can buy and sell shares in Megaco on the stock market.” Inc. “Im CEO of Bigbucks Inc. Inc stands for Incorporated. This shows that we are a corporation, a term used especially for companies with limited liability.” Baleno Holdings Limited Lehman Brothers Holdings Inc HSBC HOLDINGS PLC (匯豐控股有限公司) In practice Large company Small company Public servant Self-employment goodgoodstudybec3 20091121