高考英語大一輪復(fù)習(xí) 第一部分 模塊四 Unit 1 Advertising課件 牛津譯林版

.高考單詞識記思考運用1.核心詞匯_ vt.治愈；解決；矯正，改正 n.藥物，療法；對策_ n.評論，評價 vi.評論，議論_ v.咨詢；請教；查閱；商量_ vt.&n.更新；提供最新信息；使現(xiàn)_ n.便宜貨；協(xié)議 vi.討價還價_ vt.&n.設(shè)計_ n.做廣告；廣告活動；廣告業(yè)_ n.廣告；廣告宣傳advertise vt.&vi.做廣告，宣傳determine vt.確定，查明；決定；裁決_ adj.堅決的；有決心的_ n.決心；堅定appeal vi.有吸引力；呼吁，懇請；n.吸引力；呼吁，懇求_ adj.有吸引力的_ adv.個別地；就本人而言；本人，親自personal adj.私人的，個人的；親自的_ n.個性；性格答案curecommentconsultupdatebargaindesignadvertising；advertisement determined；determinationappealingpersonally；personality2.?？荚~匯purchase vt._ n._multiply vi.&vt._innocent adj._welfare n._campaign n._motto n._comprehension n._publisher n._答案購買，采購采購；購買的東西成倍增加，迅速增加；乘，乘以；繁殖清白的，無罪的；無惡意的；純真的(個體或群體的)幸福、安全和健康；福利運動(為了某種目的而進行的一系列有計劃的活動)座右銘；格言，箴言理解力，領(lǐng)悟能力；理解練習(xí)出版社，出版機構(gòu)；出版人，發(fā)行人用所給單詞的適當(dāng)形式填空1.His _(determine) look told us that he could do it well.2.If she had been aware that the mushrooms were _(poison) she would not have picked them for dinner.3.Often this earliest form of _(advertise)involved a newly arrived ship loaded with goods.4.They should abandon playing computer games and _(cheat)in the exams.5.The photo drew about 7，000 _(comment) on the social media platform.(2015江蘇，書面表達)6.He tried to _ her but failed.It appeared that what he said wasnt _ at all.(persuade)7.This program is _ to the children who couldnt go to school due to their poverty，and the children can _ from it.All in all，it is intended for the _ of those poor children.(benefit)8.We launched a big advertising campaign to _ our new toothpaste，and the _ succeeded at last.In return for our effort，all the staff in our department were _.(promote)9.Though _ plays an important role in achieving success，_ people dont always have an edge over those who work hard.(intelligence)10._，I think the _ of a child should be well respected and parents shouldnt force their _ opinions on their children.(personal)答案1.determined2.poisonous3.advertising/ments6.persuade；persuasive7.beneficial；benefit；benefit 8.promote；promotion；promoted 9.intelligence；intelligent10.Personally；personality；persona“欺騙”詞匯集合fool vt.欺騙，愚弄cheat vt.欺騙，作弊deceive vt.欺騙，行騙lie to sb 向某人說謊，騙某人【聯(lián)想積累】“建議”高頻詞集錦advise建議；忠告suggest 建議，提議recommend建議；推薦propose建議，提議“引人注目的，吸引人的”高頻詞appealing吸引人的attractive吸引人的，有魅力的charming迷人的，可愛的eye-catching引人注目的absorbing吸引人的fascinating吸引人的，迷人的“做出反應(yīng)”薈萃react to對做出反應(yīng)respond to響應(yīng)reply to回答，答復(fù)make response to做出反應(yīng)如何“勸說”某人做某事urge sb to do sth力勸某人做某事persuade sb to do sth說服某人做某事advise sb to do sth 建議某人做某事encourage sb to do sth 鼓勵某人做某事開心詞場核心單詞串記Personally，the design of the advertisement is meant to persuade consumers into purchasing various goods.So before determining to buy，youd better consult all the aspects of it and bargain with the dealer.重點短語識記思考運用1.動詞介詞persuade sb _ doing說服某人做某事be aware_ 知道，意識到play tricks _欺騙；捉弄get something _ to把表達清楚discourage sb _ doing sth 勸阻某人做某事fool sb _ doing sth欺騙某人做某事be popular _ 受歡迎答案intoofonacross fromintowith2.動詞介詞/副詞figure _弄清楚，弄懂；計算出result_導(dǎo)致appeal _吸引，引起興趣；呼吁pay _為付費fall _上的當(dāng)，受的騙deal _涉及，關(guān)于；處理，應(yīng)付care _ 關(guān)注，在意；關(guān)心depend _依靠，信賴；取決于答案outintoforforwithabouton3.介詞短語_ sale出售，上市；減價出售答案on用左欄所給短語的適當(dāng)形式填空1.Our teacher is clever and hard-working，but not very good at _ his ideas _ to us.2.It is important for the design to try to _ all ages and social groups.3.She said that she would never _ that kind of trick.4.Mother has told me more than once that _ others is something I should never do.5.It took them about one month to _ how to use the equipment.6.The local people _ the government to carry out its promise to shut down the factory within a year.7.The matter is of great importance and I think it should be _immediately.8.Smoking is harmful to our health.Millions of people _ smoking each year.9.When your living _ the productivity of the farmland，the climate is extremely important.答案1.getting；across2.appeal to 3.fall for4.playing tricks on5.figure out6.appealed to7.dealt with 8.die from9.depends on【聯(lián)想積累】“v.in”短語集錦believe in相信put in插入，放入bring in引入，采用；使掙到let in讓進入give in讓步，屈服for短語大團圓for sale出售for free免費for ever 永遠for short 簡稱for sure 肯定地for fun 開玩笑地“v.sb into doing sth”結(jié)構(gòu)集合cheat/trick/fool sb into doing sth 欺騙某人做某事argue/talk/persuade sb into doing sth 說服某人做某事force sb into doing sth迫使某人做某事terrify sb into doing sth威脅某人做某事frighten sb into doing sth嚇唬某人做某事.經(jīng)典句式識記思考運用原句背誦感悟1.We are so used to them that we often do not even realize how many we see and hear in a day.我們?nèi)绱肆?xí)慣它們的存在以至于我們都沒有意識到一天究竟看了和聽了多少廣告。2.Not all ads play tricks on us though. 但并非所有的廣告都跟我們玩花招。3.We want to shock people into realizing that many smokers die all too soon from illnesses and diseases related to smoking.我們希望警醒人們，讓他們認識到許多吸煙者過早地死于與吸煙有關(guān)的疾病。句型公式仿寫1.so.that.引導(dǎo)的結(jié)果狀語從句 He was _ he didnt notice his head teacher standing by him.他陷入深思結(jié)果沒有注意到班主任就在他身邊站著。2.部分否定 _the way he speaks. 并不是每一個人都喜歡他的說話方式。3.過去分詞短語作定語 Do you know the girl _ by this company？ 你認識受雇于這家公司的那個女孩嗎？答案1.so deep in thought that2.Not everyone like/Everyone doesnt like3.employed【聯(lián)想積累】even if用法全掌握引導(dǎo)讓步狀語從句的連詞主要有：although，though，as，even though，even ifeven if引導(dǎo)的從句往往是假設(shè)性的，相當(dāng)于漢語的“即使”“縱然”“就算”“哪怕”。even though引導(dǎo)的從句內(nèi)容往往是真實的，主要用于引出不利用于主句情況的信息，相當(dāng)于漢語的“盡管”“雖然”。單 詞 點 睛1.persuade vt.說服，勸說；使信服persuade sb into doing/to do sth說服某人做某事說服某人做某事persuade sb out of doing(not to do) sth說服某人不要做某事說服某人不要做某事persuade sb of sth使某人相信某事使某人相信某事(相當(dāng)于相當(dāng)于convince sb of sth)persuade sb that.使某人相信使某人相信【聯(lián)想發(fā)散】“說服某人(不)做某事”的表達還有：talk sb(out of) into doing sth convince sb(not) to do sth單項填空/寫作句式訓(xùn)練What great trouble the boy had _ his father to quit smoking!A.persuaded B.persuadeC.to persuade D.persuadingMr.Green has never smoked any more since his wife _ him to give it up.A.wanted B.persuadedC.advised D.suggestedI managed_.(2015浙江，書面表達)我設(shè)法成功說服同學(xué)們接受了我的主意。答案D句中含有短語have trouble (in) doing.“在方面有困難”，故答案為D 項。B根據(jù)前半句Mr. Green has never smoked any more可知，格林先生已被成功地說服了戒煙。故答案為B。to persuade my classmates into accepting my idea(1)recommend sth for推薦某物作某種用途推薦某物作某種用途recommend sb as.推薦某人作為推薦某人作為recommend sth to sbrecommend sb sth向某人推薦某物向某人推薦某物(2)recommend doing sth建議做某事建議做某事recommend sb to do sth建議某人做某事建議某人做某事recommend that sb (should) do sth建議某人做某事建議某人做某事It is recommended that sb(should)do.有人建議有人建議2.recommend vt.推薦；建議，勸告；介紹單項填空/寫作句式訓(xùn)練The doctor recommended that you _ swim after eating a large meal.A.wouldnt B.couldntC.neednt D.shouldntI recommend _ an English-Chinese dictionary, which is of great help to your studies.A.buying B.boughtC.to buy D.be boughtWere I three years younger than I am now，I would strongly recommend _.(2015重慶，書面表達)如果我比現(xiàn)在年輕三歲，我會強烈建議我設(shè)定更實際具體的目標(biāo)。答案Drecommend后的從句中用虛擬語氣，即謂語動詞用(should) do。Arecommend后跟動名詞作賓語。that I set more practical and specific goals(1)benefit sb使某人受益使某人受益benefit from/by得益于得益于(2)have the benefit of得益于得益于be of benefit to對對有益有益to ones benefit對某人有利對某人有利for ones benefit為了某人的利益為了某人的利益(3)beneficial adj.有利的，有益的有利的，有益的be beneficial to對對有益有益3.benefit vi.& vt.受益；對有好處，有助于 n n. .益處；福利，津貼單項填空/寫作句式訓(xùn)練Who is most likely to _ the old ladys death?A.benefit B.benefit fromC.be beneficial D.be beneficial toAs we all know，books are the sources of knowledge，_.(用from which引導(dǎo)的定語從句)我們都知道書是知識的源泉，我從中受益匪淺。_(2012江西，書面表達)我從閱讀中獲益很多。答案Bbenefit “對有益”；benefit from “從中獲益”；be beneficial to “對有益”，故選B項。from which I benefit a lotI benefit a great deal from reading.(1)cure sb of疾病名稱治愈某人的疾病疾病名稱治愈某人的疾病cure sb of不良行為矯正某人的不良行為不良行為矯正某人的不良行為(2)a cure for.治療治療的方法的方法4.cure vt.治愈；治療；改正；糾正(壞習(xí)慣) n.治療；療程；療法【特別提醒】cure意為“治愈，治好”，可直接跟人或疾病作賓語，有時用來指突然地、出乎意料地痊愈；也用于引申指人的生活習(xí)慣的糾正、矯正等，與介詞of搭配，強調(diào)結(jié)果。treat只指治病，不包括治療的效果如何。其賓語可以是人也可以是病，人作賓語時，病用for短語表示。它強調(diào)“治療”這一動作。單項填空/完成句子I hope the doctor can _ the pain in my shoulder, but they havent found an effective cure.A.cure B.treatC.test D.examineBesides，scientists have so far failed _(為提供治療的方法)the common cold.Doctors are now able _(治療人們的很多疾病) which in former times would have killed them.答案A句意：我希望醫(yī)生能治好我的肩膀疼，但是他們還沒找到有效的治療辦法。cure “治好”；treat “治療”，不強調(diào)結(jié)果。故A正確。to provide a cure for to cure people of many diseasesby designon purpose故意故意be designed for.為為設(shè)計設(shè)計be designed to do/as.為某目的或用途而制造或設(shè)計為某目的或用途而制造或設(shè)計5.design n.設(shè)計；布局；安排；打算；意圖；構(gòu)思 v v. .設(shè)計；構(gòu)思；計劃；制訂介、副詞填空/單項填空Do you think the traffic accident was caused by accident or _ design?The method is specifically designed _ use in small groups.The new device is designed _ an alternative for the old one.The houses _ for the refugees in the earthquake have already been completed.A.designed B.designingC.to design D.having designed答案byforasAdesign與the houses之間為動賓關(guān)系，故用過去分詞短語作后置定語。determine to do.決定做決定做(表示動作表示動作)determine on/upon決定決定determine sb to do.使某人決定做使某人決定做be determined to do.決心做某事決心做某事(表示狀態(tài)表示狀態(tài))with determination堅決地；果斷地堅決地；果斷地6.determine v.決定；下決心；查明，測定，支配；影響單項填空/寫作句式訓(xùn)練Theyve been told that if they want to build a highway between the two towns, they should first try to _ how much it is going to cost.A.recover B.ignoreC.recognize D.determineI asked my English teacher and he replied with a _ look.A.determine B.determinesC.determining D.determinedIts true that _，such as opportunities and help from others.(2012浙江，書面表達)我們的未來由許多事情決定，如機會、他人的幫助等，這是毫無疑問的。答案D句意：他們被告知，如果要在這兩個城鎮(zhèn)間建一條公路的話，應(yīng)該先測定要花多少錢。recover “恢復(fù)，復(fù)原”；ignore “忽視，不理會”；recognize “認可，辨認出”；determine “查明，測定”。D此處表示主語很有決心。determined “有決心的”。故答案為D。our future is determined by many things(1)have an urge to do.渴望做渴望做urge sb to do.催促某人做催促某人做It is/was urged that.(should) do.有人主張有人主張(2)urgent adj.緊急的緊急的urgency n.緊急的事緊急的事7.urge v.催促；力勸；竭力主張；驅(qū)趕；鞭策 n n. .強烈的欲望，沖動單項填空Experts _ the international community to fight cancer aggressively, saying it should be fought in the way HIV/AIDS has been fought in Africa.A.obey B.urgeC.operate D.appointThe government urged that every effort _ to bring down house prices.A.should make B.would be madeC.be made D.must be made答案B句意：專家強烈要求國際社會積極對抗癌癥，認為應(yīng)該像抗擊非洲的艾滋病一樣抗擊它。obey “遵守”；urge “極力主張，催促”；operate “操作”；appoint “任命”。根據(jù)句意選B。C句意：政府緊急督促要盡一切努力降低房價。urge后面的賓語從句中動詞要用“should動詞原形”的形式， should可以省略；另外，賓語從句里用了“make every effort to do sth”的被動形式。(1)appeal to sb吸引某人；向某人呼吁吸引某人；向某人呼吁appeal(to sb)for sth為某事為某事(向某人向某人)呼吁呼吁appeal to sb to do sth呼吁呼吁/懇請某人做某事懇請某人做某事(2)make an appeal to sb向某人提出呼吁，引起某人的向某人提出呼吁，引起某人的興趣興趣8.appeal vi.有吸引力；呼吁，懇請 n n. .吸引力；呼吁，懇求介、副詞填空/單項填空Sport has become an important form of entertainment，appealing _ both men and women.She made an appeal _ him _ help.We tend to have a better memory for things that excite our senses or appeal _ our emotions than for straight facts.(2015浙江，11)The government has _ parents to work with teachers in the education of their children, which has received good responses.A.turned to B.devoted toC.appealed to D.referred to答案toto；fortoC句意：政府呼吁家長們在孩子的教育上與老師合作，這已得到了很好的回應(yīng)。turn to “向求助(或?qū)で笾附痰?”；devote to “致力于，獻身于”；appeal to “懇請，呼吁”；refer to “提到，涉及”。根據(jù)句意可知應(yīng)選C。cheat sb(out) of sth阻止某人得到某物阻止某人得到某物cheat sb into doing.欺騙某人做欺騙某人做cheat in/on the exam在考試中作弊在考試中作弊9.cheat v.欺騙；作弊，舞弊，弄虛作假 n n. .欺騙(行為)；騙子【特別提醒】cheat作及物動詞時，其賓語總是人，不能用物作賓語。單項填空/翻譯句子Anyone will be fired if _ in the test.A.catching cheating B.caught cheatingC.to catch cheating D.caught cheated他阻止那個老婦人得到自己的錢。_那個推銷員騙他買了個贗品。_答案Bcatch sb doing “發(fā)現(xiàn)某人做某事”，if后的完整句子應(yīng)是：if he is caught cheating in the test.cheat in the test“在考試中作弊”。He cheated the old woman(out) of her money.The salesman cheated him into buying a fake.(1)achieve ones aim達到目的；實現(xiàn)目標(biāo)達到目的；實現(xiàn)目標(biāo)with the aim of以期望以期望，意在，意在without aim漫無目的地漫無目的地(2)be aimed at目的是；旨在目的是；旨在aim to do.目的要做目的要做aim for.以以為目標(biāo)為目標(biāo)10.aim n.目的；目標(biāo)；瞄準(zhǔn) v v. .瞄準(zhǔn)；針對；努力單項填空The education program _ combining brain work with manual labor is being widely spread throughout the country.A.to aim at B.aims atC.having aimed at D.aimed atAdvertisers and service providers take _ at the mobile phone users in Xiamen University Town.A.aim B.goalC.object D.purpose答案D分析句子成分可知，題干中的“_ combining brain work with manual labor”為主語的后置定語，aimed at可以被看作“(that/which is) aimed at”的省略形式。Atake aim at “向瞄準(zhǔn)”。bargain with sb for/over sth就某事和某人討價還價就某事和某人討價還價a good/bad bargain買得買得(不不)合算合算make a bargain with sb和某人達成協(xié)議和某人達成協(xié)議11.bargain vi.(與某人就某事)討價還價；商討條件 n n. .減價品，便宜貨；協(xié)議，交易單項填空After much _，the shop owner agreed to cut down the price of the MP5 by 20%.A.debating B.talkingC.discussing D.bargainingSome people would like to do shopping on Sundays since they expect to pick up wonderful _ in the market.A.batteries B.bargainsC.baskets D.barrels答案D句意：經(jīng)過多次討價還價之后，店主同意把MP5的價格降低20%。bargain “討價還價”，符合句意。B句意：有些人喜歡星期天購物，因為他們希望能在市場上挑到不錯的便宜貨。bargain “便宜貨，廉價品”，符合題意。make comments on/upon對對發(fā)表評論發(fā)表評論comment on/upon評論，評說評論，評說ment n.議論，評論；解釋；批評，指責(zé) v v. .表達意見；發(fā)表評論單項填空Anything to say about the latest talk between the two countries?_A.No comment! B.Nothing to say.C.I beg your pardon? D.Go ahead.He handed me the document without _.A.recommend B.commentC.help D.ability答案A句意：“對兩國之間最近的會談有要說的嗎？ ” “無可奉告?！盢o comment！“無可奉告”；Nothing to say.“沒有東西要說”；I beg your pardon？“請再說一遍”；Go ahead.“用吧，使吧?！盉句意：他未作任何解釋就把文件給了我。comment “解釋，評論”，符合句意。短 語 點 撥 1.be meant to 旨在，目的是 PSAs are often run for free，and are meant to educate people about health，safety，or any other problem that affects public welfare.公益廣告往往是免費投放的，旨在就有關(guān)健康、安全或影響到公共福利的任何其他問題教育人們。mean doing.意味著意味著；意思是；意思是mean to do打算做打算做meant to have donehad meant to do本打算做本打算做mean.as.打算；意欲；有打算；意欲；有目的目的mean sb for/to be.想要某人成為；想要某人去做想要某人成為；想要某人去做be meant for是為是為準(zhǔn)備的準(zhǔn)備的用所給詞的適當(dāng)形式填空/單項填空To increase government spending means _(create) more job opportunities.She believed her son was meant_(be) a poet.He meant to _(help) you，but he was too busy then.I meant to _ you with your homework but father didnt permit me to.A.helped B.have helpedC.helping D.having helped答案creatingto behave helpedBmean to have done“本打算做某事(而事實上沒做)”。get sth through使正式通過；獲得采納；完成使正式通過；獲得采納；完成get along(with) 進展；進行；相處進展；進行；相處get away with受到從輕發(fā)落；受到從輕發(fā)落；(做壞事做壞事)不受懲罰不受懲罰get down to doing sth開始做某事開始做某事get around/about隨意走動；隨意走動；(消息等消息等)傳播；流傳傳播；流傳2.get sth across(to sb)將(想法、信息等)傳達(給某人)；使理解 There are lots of different ways to get your message across when you are putting together an ad campaign. 當(dāng)你組織一項廣告活動時，有許多不同的方法能傳達你的信息。用以上短語填空/寫作句式訓(xùn)練How did he ever _his driving test?News soon _ that he had resigned.No matter how I explain，I just cant _ her.They _ many difficulties in their English study.How are you _ your new roommates?Besides，Im easy_ and I like to make friends.(2011遼寧，書面表達)而且，我容易相處，也喜歡交朋友。答案get throughgot aroundget it across togot overgetting along withto get along withdeal with常與疑問詞常與疑問詞how連用，連用，do with常與常與what連用。連用。Its a deal.成交；就這么定了成交；就這么定了a great deal of許多；大量許多；大量3.deal with處理，對付；安排；涉及，論及；和(某人)做生意；解決 “ My mom tells me that I cant control what happens to me，” Natalie says，“but I can always choose how I deal with it.”(2016北京，閱讀B) Natalie說“我媽媽告訴我我無法控制什么事情發(fā)生在自己身上，但是我可以選擇如何對付發(fā)生的事情?！眴雾椞羁?寫作句式訓(xùn)練Could you tell me how to _ these problems so that I will be able to adapt to the life in Guiyang ?A.do with B.come up withC.agree with D.deal withAs a child，he never left his parents，so he didnt get used to _in school independently.(2011廣東，讀寫任務(wù))從孩子起，他就沒離開過父母，因此他不習(xí)慣獨自處理學(xué)校的一切事情。答案D句意：你能告訴我，為了適應(yīng)貴陽的生活，我應(yīng)該如何應(yīng)對這些問題嗎？deal with “處理，應(yīng)對”，和how連用；do with也有此意，但是要和what連用；come up with “提出”；agree with “同意，與一致”。dealing with everything1.skilful：accomplished，professional2.pleased：satisfied，content，ready3.lately：recently4.fall for：be attracted to，be taken in 5.deal with：handle，do with，be about，be concerned with句 式 透 析1.We are so used to them that we often do not even realize how many we see and hear in a day. 我們對它們?nèi)绱肆?xí)慣以至于我們沒意識到一天能看到和聽到多少廣告。(1)so/such.that.句型的常見結(jié)構(gòu)形式：句型的常見結(jié)構(gòu)形式： (2)so形容詞形容詞(副詞副詞)置于句首時，主句要用倒置于句首時，主句要用倒裝語序。裝語序。單項填空/同義句改寫The Great Wall is _ tourist attraction that millions of people pour in every year.A.so a well-known B.a so well-knownC.such well-known a D.such a well-knownHe is such a good teacher that we all respect him.(改為同義句)He is _ that we all respect him.He is so clever a boy that we all like him.(改為倒裝句)_that we all like him.答案D由soadj.a(n)n.that.such a(n)adj.n.that.可知。so good a teacherSo clever a boy is he(1)when it comes to.中中to為介詞，后跟名詞、代詞或動名詞作為介詞，后跟名詞、代詞或動名詞作賓語，賓語，it沒有具體意義，只充當(dāng)句子成分。沒有具體意義，只充當(dāng)句子成分。(2)It comes to sb that.某人意識到某人意識到(3)come to oneself蘇醒過來蘇醒過來2.When it comes to advertisements，we must all use our intelligence and not be a slave to them! 談及廣告，我們都必須運用自己的智慧，不要做廣告的奴隸！單項填空/完成句子In terms of teachers, the school is very good. However, when it _ building, the school is poor.A.refers to B.speaks ofC.comes to D.talks about_(當(dāng)他蘇醒過來時)，he found himself lying in hospital._(她突然意識到) that she had been wrong._(當(dāng)談到在公共場合講話時)，no one can match him.答案C句意：從師資的方面看，這所學(xué)校是非常好的。然而，就建筑而言，它還比較破舊。when it comes to “一談到；就而言”，固定搭配。refer to “提到，涉及”；speak of “談到”；talk about “談?wù)摗?。When he came to himselfIt suddenly came to herWhen it comes to speaking in public